Marketing Media Agency Services
- Buyer
- VIA Rail Canada Inc.
- Category
- Other
- Deadline
- Closes in 14 days
- Value
- Not published
- Published
- 25/08/2026
- Source
- CanadaBuys
AI summary
VIA Rail Canada wants a marketing media agency for strategic planning, buying, and audience targeting. The mandate covers both digital and traditional channels with a focus on brand affinity and passenger growth.
Description
VIA is seeking a results-driven marketing media agency to help fulfill its vision of being a smarter way to move people and its passenger-first mission. The objective of this mandate is to establish a strategic partnership with a media agency capable of delivering innovative, data-driven, and integrated media solutions that will strengthen VIA’s brand affinity, deepen customer engagement, and contribute to passenger growth objectives. The selected Service Provider must possess demonstrated expertise in media strategy, planning, buying, optimization, performance measurement, and audie…
Contains information licensed under the Open Government Licence - Canada.